Friday, May 28, 2010

Nirmal Lifestyle enters into an agreement with Discovery Channel to launch Discovery-branded eco-friendly properties in India!

Nirmal Lifestyle today entered into an agreement with Discovery Enterprises International to launch Discovery-branded eco-friendly properties in the country.

Discovery Channel

The tie-up with Discovery will help the company develop green offices, residential spaces and clubs, which will provide lifestyle, entertainment and education inspired from the tenets of the Discovery Channel.

Under the agreement, Nirmal will have exclusive use of the Discovery brand in the domestic market over the next decade.

The company has finalized plans to develop Lifestyle Cities in Thane, Kalyan, Dombivali and Pune in Maharashtra and Indore in Madhya Pradesh.
To read more, please, visit Nirmal Lifestyle mulls $10-bn capex over a decade