MagicBricks.com, India’s No.1 Property Portal from the Times Group, has consolidated its leadership position in the online real estate space by recording the maximum number of Unique Visitors to its website, as adjudged by comScore, the global leader in measuring the digital world and preferred source of digital marketing intelligence.
As per comScore, MagicBricks.com attracts 9% more unique visitors compared to its nearest competitor and is way ahead of the website that has slipped to third position with 125% more unique visitors than them.
Unique visitors is a statistic describing traffic to a Web site, counting each visitor only once in the time-frame of the report. This statistic is relevant as a measure of a site's true audience size. This is one of the most important metrics for a property portal, given that property is a once in a lifetime purchase for most end users.
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